Google algorithms gather and interpret data from their search index to deliver the optimal search query results in a fraction of a second. Algorithms are complex systems that are constantly being improved upon. The results of a search engine query depend upon the algorithm and various other ranking signals. In this way, Google attempts to ensure webpages appear in order of relevance on the search engine results pages.
In Google's early days, updates were rare and happened only a handful of times. Today, thousands of changes happen within a year. Many of these updates are very minor, and nobody notices them. In 2018, for example, Google launched more than 3,200 updates to its algorithm and ran over 15,000 live traffic experiments!
There are, however, larger updates that affect search engine results pages drastically. When Google rolls out such an update, the digital world buzzes with the implications. You might have heard of a few of these major updates. Below, we share a list of all the major Google Algorithm updates to date.
Go with us on a journey through time. Watch the evolution of Google as you follow along with each historical update up to present-day. Here is a list of all the Google updates ever, whether confirmed or unconfirmed.
Google recently announced that an update called the Page Experience Update will be happening in 2021. This will be the latest Google Algorithm update. So far, the update hasn’t occurred yet, but here is what it will entail. The update adds three core web vitals as new ranking factors. These are sets of user experience criteria that Google will evaluate hen determining rank. Using these three metrics, Google can assess a page’s experience signals more accurately.
P.tch has over 15 years’ experience in building and growing eCommerce companies and platforms in South Africa, having worked with brands such as Wantitall.co.za, Netflorsit.co.za, Hairhousewarehouse.co.za, Digital Planet, Hpshop.co.za and many more. If you’re looking for an eCommerce growth and development partner, please contact us.Sources: search engine journal; linkgraph; stanventures; seroundtable;